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#SEJThinkTank Recap: 5 Super Simple Ways to Dominate PPC Keyword Research

#SEJThinkTank Recap: 5 Super Simple Ways to Dominate PPC Keyword Research

On Wednesday, June 15th, 2016, Erin Sagin of Wordstream joined SEJ Think Tank for a sponsored webinar about how to dominate keyword research for your PPC campaign. If you are just using Google’s KeyWord planning tool, you will want to watch the full recap of Erin’s presentation. She gives tons of tricks and tools to make your keyword research much more effective.

If you are just using Google’s KeyWord planning tool, you will want to watch the full recap of Erin’s presentation. She gives tons of tricks and tools to make your keyword research much more effective. She also spends a good 20 minutes answering questions from attendees.

A few tips she mentioned:

  • There is nothing wrong with good-natured spying on your competition
  • Be savvy when using Google’s KeyWord planner
  • Keep regional dialects in mind
  • Search query reports can be a gold mine for keywords

Watch the Full Recap:

View Erin’s Slides:

5 Super Simple Ways to Dominate Your PPC KW Research w/ Wordstream from Search Engine Journal

Erin mentioned a few tools and resources during her presentation. Here they are:

  • SEMrush
  • Google Trends
  • Google’s Keyword Planner
  • Wordstream’s PPC U (for learning more about  PPC)
  • PPC Hero (For learning about PPC)
  • The 6 Best (& Free!) AdWords Tutorials for Beginners Right Now (resources for learning more about PPC)

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Image Credits: Featured Image Created by Paulo Bobita 

Category Paid Search Webinar

Danielle Antosz

Danielle is the former Features Editor for Search Engine Journal and the producer of SEJ Marketing Nerds podcast. She lives ... [Read full bio]