Snap, Twitter, Meta, and TikTok all shared interesting updates from the IAB NewFronts digital content showcase. Here’s what you may have missed.
Google shares a preview of new advertising features it will be announcing at Google Marketing Live on May 24.
Performance Max campaigns were one of the highlights during Google’s Q1 earnings call where the company reported strong growth in ad revenue.
What does the EU Digital Services Act do, who is impacted, and what can you do to prepare? Get a full DSA overview here.
The addition of manager account-level (MCC) dashboard reporting in Google Ads is a welcome change for advertisers. Learn how to use dashboards to your benefit.
Learn how to use use the latest updates to Google Ads custom columns to monitor the metrics that matter most for your company.
Google explains how to drive conversions when privacy regulations deprive marketers of today’s tracking data
Google sent a reminder to publishers that expands on current policy related to showing ads on content about the war on Ukraine
The new Google Ads Editor v2.0 is officially out. Create Performance Max campaigns, view asset performance and more with this new update.
The coveted Google Trusted Store badge is now available on free product listings. Learn how to earn the badge and its benefits.
A reminder to all Google Ads advertisers — there’s three months left to utilize expanded text ads before they go away.
Google has added new visibility to its free hotel booking links feature. Take advantage of these free links on Search and Google Maps.
The new Related Search for Content feature is now available for AdSense customers. Learn about the benefits, requirements and how to get started.
Google Ads is updating some of its Destination requirements disapproval policies for advertisers. These updates will roll out in March 2022.
Microsoft Ads launched a unique feature to their platform. This feature is not available in Google Ads, giving Microsoft a leg up on the competition.
The weekly PPC Chat hosted on Twitter focused on the new campaign type Performance Max. Advertisers discussed the pros, cons, and wishes for them.
Google Ads introduces a new set of recommendations for Discovery and Video campaigns. Learn how these recommendations will affect your account’s Optimization Score.
Google announced its timeline of upgrading Smart Shopping and Local campaigns to Performance Max campaigns. Upgrading starts in April.