Melissa Fach – Search Engine JournalSEO, Search Marketing News and TutorialsFri, 03 Apr 2020 15:45:57 +0000en-UShourly 1 Why Would Anyone Leave a Job They Love? via @sejournal, @SEOAware/leaving-a-job-you-love/357932/Fri, 03 Apr 2020 11:45:35 +0000/leaving-a-job-you-love/357932/Overworking yourself – even for a job you love – can have awful consequences. A cautionary tale for SEOs and marketers.

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3 Tips for a Strong Social and Community Team via @sejournal, @SEOAware/3-tips-strong-social-community-team/188701/Thu, 16 Mar 2017 13:08:23 +0000/3-tips-strong-social-community-team/188701/Every company needs to be concerned about how they appear on social media channels. To start, you need to have a planned-out strategy for brand awareness, a team that understands how to represent your company, and plans in place to avoid disasters.

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Please Welcome the New Editor of SEJ, John Rampton via @sejournal, @SEOAware/please-welcome-the-new-editor-of-sej-john-rampton/59838//please-welcome-the-new-editor-of-sej-john-rampton/59838/#commentsWed, 27 Feb 2013 15:31:50 +0000/please-welcome-the-new-editor-of-sej-john-rampton/59838/I’m excited to introduce John Rampton as the new Managing Editor of Search Engine Journal. John is a great guy with a lot of love for this community. We know he will bring a level of expertise that SEJ needs and he brings an understanding of the blogging community that is required to be good at this job. As a writer himself he understands the sacrifices our writers make to continually contribute to SEJ. This quality is one I personally appreciate, from both a writer’s and editor’s perspective. As many of you know the success and future of SEJ is […]

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You Can Be a Hero on New Year’s! via @sejournal, @SEOAware/you-can-be-a-hero-on-new-years/56896//you-can-be-a-hero-on-new-years/56896/#commentsMon, 31 Dec 2012 15:17:23 +0000/you-can-be-a-hero-on-new-years/56896/Today is a big day, it is New Year’s Eve and many celebrate by drinking and/or using substances that impair their ability to drive safely. Today you can be a hero by stopping others from driving impaired and also by choosing to not drive impaired. Anytime you can save a life you are a hero and there is no doubt that by not driving impaired and stopping others from driving impaired you will be saving a life tonight. Before Leaving Tonight Gather Info: 3 Musts 1). Check your local cab companies and find out who is offering free or discounted […]

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I’m Back… Let’s Make SEJ a Better Place via @sejournal, @SEOAware/im-back/56711//im-back/56711/#commentsWed, 19 Dec 2012 01:23:34 +0000/im-back/56711/I am back temporarily. I will be helping out at SEJ until a new editor can be found and the SEJ Advisory Board is set up and running. Search Engine Journal is going to be doing some restructuring for 2013 and until the new year we are going to be reaching out to the industry for your thoughts, your needs and your wants. We want you to tell us how we can make this site better for you. SEJ was started by Loren Baker to be a resource and to support the search community. Education was key and it will […]

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Thanksgiving Recipes From Geeks via @sejournal, @SEOAware/thanksgiving-recipes-from-geeks/51657/Mon, 19 Nov 2012 21:00:07 +0000/thanksgiving-recipes-from-geeks/51657/The big day is just a few days away! Below we have some recipes from some geeks and nerds in our industry. These folks actually know how to cook so you can trust their recipes and recommendations. Apple Caramel Crumb Pie by Sonja Stein Ingredients – Crumb Crust: 1 1/2 cups of all-purpose flour 1 cup of almond meal (I used almond slices and crushed them with a mortar and pestle…) 1/2 cup of sugar pinch of salt 1 1/2 sticks of butter Ingredients – Apple Pie Filling: 5 Granny Smith apples, cut into small chunks (about 1/2 inch thick […]

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Monday Thanksgiving Humor via @sejournal, @SEOAware/thanksgiving-humor/51740/Mon, 19 Nov 2012 20:00:14 +0000/thanksgiving-humor/51740/Thanksgiving is just 3 days away! It is a day for family and friends and at times irritation :). There is a lot of humor that comes with Thanksgiving as well and I want to share some with you. SEJ hopes all of our readers and supporters have a safe and happy Thanksgiving. I personally will be thinking of all the soldiers, police offices, fireman and paramedics who won’t get to be with their families because they are out there protecting us so we can have a good day. Please keep these folks in your thoughts and perhaps drop off […]

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BlueGlass Acquires Quaturo and Launches BlueGlass UK via @sejournal, @SEOAware/blueglass-acquires-quaturo-and-launches-blueglass-uk/51852//blueglass-acquires-quaturo-and-launches-blueglass-uk/51852/#commentsThu, 15 Nov 2012 12:00:12 +0000/blueglass-acquires-quaturo-and-launches-blueglass-uk/51852/BlueGlass, a US-based digital marketing agency, is expanding and they have acquired a company that has a great understanding of the UK market, Quaturo. Quaturo is a content marketing agency in the UK that was founded by Kevin Gibbons. Kevin and his team will be joining BlueGlass to create BlueGlass UK. Moving in to the UK has been part of BlueGlass’ plan for a long time according to CEO Richard Zwicky: The timing was just a matter of finding the right agency that shared the same vision as ours. BlueGlass isn’t just entering the UK marketplace, we’re building BlueGlass UK […]

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Social Meme Monday: Funniest Pinterest Someecards via @sejournal, @SEOAware/social-meme-monday-funniest-pinterest-someecards/51619//social-meme-monday-funniest-pinterest-someecards/51619/#commentsMon, 12 Nov 2012 19:00:02 +0000/social-meme-monday-funniest-pinterest-someecards/51619/Aside from pinning images and content related to SEO, most browse Pinterest boards to look for dinner presentation ideas. Since you love our Facebook Someecards Monday Meme, we thought today we bring you its Pinterest version. Many of us are helplessly addicted to the social media pinning site, and today’s social ecards will show you how normal this addiction is. Have a great start of the work week!

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Online 2012 Election Results and Trackers via @sejournal, @SEOAware/online-2012-election-trackers/51176//online-2012-election-trackers/51176/#commentsTue, 06 Nov 2012 17:42:04 +0000/online-2012-election-trackers/51176/Happy Election Day! It is a big day for America and it is important to remember that no matter what political side you are on the voters are all American’s. So please, vote, but respect your fellow voters today. As the results come in it is often impossible for many to just sit in front of TV and watch the news. However, there are many places to keep up with election results and the electoral votes online. Obviously most of this data will start coming in later this evening, but we want to give you a solid list of places […]

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Social Meme Monday: Amusing Facebook Someecards via @sejournal, @SEOAware/meme-monday-amusing-facebook-and-pinterest-someecards/51086/Mon, 05 Nov 2012 19:00:23 +0000/meme-monday-amusing-facebook-and-pinterest-someecards/51086/There is a huge number of Someecards e-greetings that have wittily and candidly expressed our addiction to Facebook. For today’s Social Meme, we have selected some cards from someeecards.com that have managed to get into the bottom of our social media behavior. We hope that you will find them as entertaining as we did. Source: static.someecards.com via SEJournal on Pinterest Source: cdn.someecards.com via SEJournal on Pinterest Source: cdn.someecards.com via SEJournal on Pinterest Source: static.someecards.com via SEJournal on Pinterest Source: static.someecards.com via SEJournal on Pinterest Source: static.someecards.com via SEJournal on Pinterest Source: static.someecards.com via SEJournal on Pinterest

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Not Liking the New Facebook “Browse Friendships” Function via @sejournal, @SEOAware/not-liking-the-new-facebook-browse-frienships-function/50960//not-liking-the-new-facebook-browse-frienships-function/50960/#commentsWed, 31 Oct 2012 14:26:26 +0000/not-liking-the-new-facebook-browse-frienships-function/50960/I am not sure when Facebook started this, I just saw it today. I understand Facebook wanting to come up with new options and ideas for Facebook, but this idea is just another way for people to easily see more about me than perhaps I want them to know. Right now, the information is minimal, but what could it turn into? When will a privacy setting be developed for this? I have local friends and I have SEO friends. I don’t want my local friends understanding and knowing everything about my SEO friends. Quite frankly, they don’t get our humor […]

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How You Can Help Those Affected by Hurricane Sandy Now via @sejournal, @SEOAware/how-you-can-help-those-affected-by-hurricane-sandy/50847/Mon, 29 Oct 2012 15:12:49 +0000/how-you-can-help-those-affected-by-hurricane-sandy/50847/It is obvious that millions of people are going to need as much help as we can give them by the time this hurricane is over. The best thing we can all do is start supporting the organizations that help victims right now! If you know of other ways we can help please tell us and we will add it to the page. Give Blood According to the Red Cross their blood drives in the areas staring down Sandy were cancelled and they depend on that blood for local patients. They will need even more due to the storm. If […]

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Suggestions for Businesses That Have Crappy Content and For Those Who Don’t Want It via @sejournal, @SEOAware/suggestions-for-business-that-have-crappy-content-for-those-that-dont-want-it/50693//suggestions-for-business-that-have-crappy-content-for-those-that-dont-want-it/50693/#commentsMon, 29 Oct 2012 04:00:15 +0000/suggestions-for-business-that-have-crappy-content-for-those-that-dont-want-it/50693/Part of my job is to review websites and to find issues that could negatively affect SEO and more importantly, sales. A common problem I see is really bad, crappy, content. By bad content I don’t just mean just grammar and spelling issues, I mean content that is no way helpful to the user, hard to read, boring, and serves no obvious purpose. The good news is content can always be changed. The Basics I understand that many businesses do not want pay for a good writer, but they are often sabotaging themselves by not investing in not only a […]

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Meme Monday: Instagram Your Lunch for Me via @sejournal, @SEOAware/meme-monday-instagram-your-lunch-for-me/50424//meme-monday-instagram-your-lunch-for-me/50424/#commentsMon, 22 Oct 2012 18:24:26 +0000/meme-monday-instagram-your-lunch-for-me/50424/Launched in October 2010 and acquired by Facebook in April 2012, Instagram is a free photo-sharing program and social network that lets users apply digital filters to images and make them look like they were taken in the 1920s. Described the most annoying photo app on both Apple and Android by Buzzfeed.com, Instagram is said to be used primarily by its users to post pictures of what they had for lunch. For today’s Meme Monday, we give you funny memes and photos done about Instragram and its many users. And we’re starting it with a catchy song about the said […]

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3 Critical Aspects of Running a Blog: Pubcon Presentation by Melissa Fach via @sejournal, @SEOAware/3-critical-aspects-of-running-a-blog-pubcon-presentation-by-melissa-fach/50053//3-critical-aspects-of-running-a-blog-pubcon-presentation-by-melissa-fach/50053/#commentsThu, 18 Oct 2012 20:30:53 +0000/3-critical-aspects-of-running-a-blog-pubcon-presentation-by-melissa-fach/50053/Below is my presentation for Pubcon Vegas 2012. In it I discussed creating blog goals, finding and keeping writers, and content creation tips. Some key points to take away that were spoken, but not in the presentation: Goals All blogs should have defined goals Create goals that are attainable Plan ahead on how you will meet these goals The unified goals of everyone involved will determine which writers are chosen, which posts are published and also give you a direction for growth. Writers Great guest writers are a gift and they are doing you a favor. Most writers work, have […]

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September 2012: Best of Search Engine Journal via @sejournal, @SEOAware/september-2012-best-of-search-engine-journal/49373/Thu, 18 Oct 2012 16:00:25 +0000/september-2012-best-of-search-engine-journal/49373/Well, we have 10 fantastic and educational SEJ articles that brought in the most traffic in the month of September. There is a lot to learn, and we want to again thank our amazing writers that give so much of their time to keep SEJ rockin’! 1. 50 Best Internet Marketing Blog Posts of 2012 (So Far) by Sujan Patel | @SujanPatel Sometimes we are so busy we miss great articles. Sujan has 50 great articles you can’t miss reading. 2. An SEO’s Ultimate Post-Penguin Checklist [INFOGRAPHIC] by Aleh Barysevich | @LinkAssistant Ever wonder what you need to do in […]

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Friday Vegas Humor For #Pubcon Attendees via @sejournal, @SEOAware/friday-vegas-humor-for-pubcon-attendees/50014//friday-vegas-humor-for-pubcon-attendees/50014/#commentsFri, 12 Oct 2012 13:00:34 +0000/friday-vegas-humor-for-pubcon-attendees/50014/Pubcon is next week and we all want to have a good time, but I found some images that might give you food for thought before you head to “sin city”. Have fun and be safe! I will see you there. Things to Ponder…

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SEJ’s Loren Baker and Melissa Fach at @Pubcon via @sejournal, @SEOAware/see-loren-baker-and-melissa-fach-at-pubcon/49745/Tue, 09 Oct 2012 17:00:55 +0000/see-loren-baker-and-melissa-fach-at-pubcon/49745/Loren Baker is the VP of Biz Dev at BlueGlass, a Co-Founder of SEJ and Advisor for Alpha Brand Media. Loren is well-respected in our industry and has a lot of helpful information to offer Pubcon attendees. Loren’s sessions are on content strategy, outreach, link building and blog planning execution. Keep up with Loren on Twitter @LorenBaker. I, Melissa Fach, am the editor here at SEJ and the owner of SEOAware. I will be discussing three critical aspects of running a successful blog. If you are a blogger, a business with a blog, or someone with a blog that is […]

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Great Places to Eat at @Pubcon Las Vegas 2012 via @sejournal, @SEOAware/unique-places-to-eat-at-pubcon-las-vegas-2012/49612//unique-places-to-eat-at-pubcon-las-vegas-2012/49612/#commentsMon, 08 Oct 2012 18:00:48 +0000/unique-places-to-eat-at-pubcon-las-vegas-2012/49612/I admit I watch the Food Network a lot. I am not sure why because the best thing I can cook is Hamburger Helper. I guess I am hoping that some of the knowledge and skills will somehow seep into my brain and suddenly I will cook better. Anyway, I have seen some of the shows feature some interesting and unique restaurants in Las Vegas.  I thought I would share them with you in case you are looking for some interesting and great food when you are at Pubcon. I have never eaten at any of these places and cannot […]

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