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We’ve partnered with WordStream and Moz to teach online retailers how to set up an ecommerce business, digital marketing trends, and best practices for growing an online business.
Search Engine Journal’s ebook, Ecommerce Marketing: The Definitive Guide, tackles what you need to know about ecommerce marketing today.
Want your online store to win big this year? We’ve got the tools for you.
This comprehensive guide will teach retailers and marketers on how to create a search-friendly ecommerce website that attracts traffic and sales.
Read Ecommerce Marketing: The Definitive Guide to learn:
- The essential features that your ecommerce website must have. Find out the key elements that will help you create a great shopping experience for your customers.
- How to do ecommerce keyword research. Get to know the keywords that your potential customers are using to find the products you’re selling.
- Technical and on-page SEO tactics for ecommerce. Discover how to keep your ecommerce website well optimized for search.
- Advanced PPC strategies for ecommerce. What are the paid search opportunities you can leverage to stay ahead of the competition.
- And so much more!
What is ecommerce marketing?
Ecommerce marketing refers to a range of tactics that aim to promote your online store through various marketing channels, drive potential customers to your ecommerce website, and convert that traffic into online sales.
Why is ecommerce marketing important?
Ecommerce marketing is important for online stores in order to effectively attract and convert visitors into paying customers.