Breaking news, updates, trends, and the latest info you need to know about SEO, Google and other search engines, top PPC platforms, and popular social media networks.
TikTok has launched a new tool that surfaces insights marketers can use to target different demographics around the world.
YouTube gives creators another way to earn revenue directly from their audience with membership gifting, a feature comparable to gifted subscriptions on Twitch.
Learn how brands can benefit and stay relatable to users through adapting to the current culture codes identified by Facebook parent company Meta.
Updates to LinkedIn include improvements to content discovery, captions for real-time events, and the ability to share reviews.
Deal to purchase Twitter paused as Tesla CEO Elon Musk seeks more details on estimate that just 5% of accounts are spam and fake users.
YouTube creators can now remix any video on the platform into a Short through an expansion of the green screen feature.
Twitter provides additional clarity on how it limits the visibility of duplicate content shared widely across the platform.
Snap, Twitter, Meta, and TikTok all shared interesting updates from the IAB NewFronts digital content showcase. Here’s what you may have missed.
Changes to LinkedIn’s feed algorithm aim to provide users with better, more relevant content and spark discussion.
TikTok announced a new advertising option for brands – TikTok Pulse. This new contextual advertising solution gives brand exposure in the top 4% of videos.
Meta is enhancing its suite of tools for small businesses. The new tools are designed to help with lead generation and customer acquisition.
As part of its shift toward short-form videos, Facebook-parent Meta is introducing more monetary incentives for content creators to produce Reels.
Whether you’re a media buyer, ad executive, or creative, discover what’s happening in the industry with these highlights from the 2022 IAB NewFronts event.
Facebook-parent Meta has partnered with Adobe to create Express Your Brand, a free online training program intended to help small business owners grow online.
YouTube rolls out cross-channel live redirects, a new feature that allows streamers to send live viewers to other channels.
When Twitter announced its quarterly earnings it also reveals it has accidentally been inflating active user numbers since 2019.
Facebook parent company Meta announced a new research project with the goal of creating human-level AI that processes data like humans
In quarterly earnings call, Meta CEO shares plans to slow the pace of some investments, and discussed progress with Reels and the metaverse.
The short-form video sharing app TikTok was the most downloaded app worldwide in first three months of 2022.
Views of YouTube Shorts videos hit 30 billion per day in the first quarter of 2022, which is up four times from Q1 2021.
A YouTube monetization tool called Super Thanks, which allows creators to make money directly from viewers, is now available to all eligible channels.
Twitter announces a sitewide ban on ads denying the scientific consensus around climate change.
Twitter’s board could accept Elon Musk’s offer to purchase the social network for $43 billion as early as today, according to Reuters.
YouTube begins displaying Shorts videos on more surfaces on mobile and desktop, including a dedicated carousel in the trending section.
TikTok now allows advertisers to incorporate interactive add-ons to in-feed ads. These interactive elements are intended to help brands attract and engage viewers.
A report from LinkedIn shows demand for software engineers, RNs, and salespeople are high, while need for service professionals continues to grow.
New extension lets more than three million WooCommerce merchants turn their product catalogs into shoppable product Pins.
Instagram is testing out ways to make hashtags more valuable by adjusting how top posts are ranked on hashtag pages.
Meta is bringing fundraising to Instagram Reels, allowing users to donate to more than 1.5 million charities in over 30 countries worldwide.
Reddit is rolling out a series of updates to its search capabilities including the ability to search comments and return more relevant results.
