Eli Schwartz

Growth Advisor at Eli Schwartz
VIP Contributor

Eli Schwartz

Growth Advisor at Eli Schwartz

About

Eli Schwartz is the best selling author of Product-Led SEO, the why behind your organic growth strategies. He is an SEO consultant with more than a decade of experience driving successful SEO and growth programs for leading B2B and B2C companies. He helps clients build and execute global SEO strategies that dramatically increase their organic visibility at scale.

In the past, Eli led the SEO team at SurveyMonkey, building organic search from nearly zero to one of the largest growth drivers at the company. He helped launched SurveyMonkey's first APAC office and oversaw international SEO pre- and post-IPO. Prior to SurveyMonkey, he led user acquisition at High Gear Media, pushing the company from 500,000 new users to 6 million every month in just three years.

Eli frequently speaks at marketing events across the U.S., Asia, and Europe, and his work has been featured on sites ranging from the Huffington Post to the Y Combinator blog.

I am awesome at

SEO, International SEO, Technical SEO, Social Media, Content Marketing, Blogging

7 Reasons Why An HTML Sitemap Is Still A Must-Have
SEO

7 Reasons Why An HTML Sitemap Is Still A Must-Have

7 Reasons Why An HTML Sitemap Is Still A Must-Have

While some debate whether an HTML sitemap is still needed for SEO, there are a lot of great reasons to have one.

  • 55K Reads
What to Do When the .COM You Want Is Taken
SEO · Web Dev SEO

What to Do When the .COM You Want Is Taken

What to Do When the .COM You Want Is Taken

Have you just come up with a great business name but discovered that the .com is already taken? Don’t despair! There are many great alternatives.

  • 181K Reads
How to Optimize Your LinkedIn Profile for Digital Marketing Jobs
Careers · LinkedIn

How to Optimize Your LinkedIn Profile for Digital Marketing Jobs

How to Optimize Your LinkedIn Profile for Digital Marketing Jobs

Learn tips and tricks to help land that digital marketing job through LinkedIn, where nearly every hiring manager and recruiter will check you out.

  • 14K Reads
24 Best Google Keyword Planner Alternatives
SEO · Tools

24 Best Google Keyword Planner Alternatives

24 Best Google Keyword Planner Alternatives

Looking for a good alternative to Google Keyword Planner? Here are 24 tools you can use to discover keyword ideas and search volume predictions.

  • 19K Reads
Should You Discount Your SEO Services Because of Coronavirus?
Careers · SEO

Should You Discount Your SEO Services Because of Coronavirus?

Should You Discount Your SEO Services Because of Coronavirus?

Is it a good idea for SEO consultants and agencies to discount prices because of the COVID-19 pandemic?

  • 3.6K Reads
How to Use Archived Versions of Websites for SEO Troubleshooting
SEO · Tools

How to Use Archived Versions of Websites for SEO Troubleshooting

How to Use Archived Versions of Websites for SEO Troubleshooting

Here’s how to analyze the before and after of any archived webpage using the Wayback Machine.

  • 4.3K Reads
6 Ways GDPR Was a Gift for SEO
Marketing Analytics · SEO

6 Ways GDPR Was a Gift for SEO

6 Ways GDPR Was a Gift for SEO

SEO is the one area that actually benefited from GDPR. Here are six areas where SEO specifically benefited.

  • 7.0K Reads
How to Create a Foundation of Enterprise SEO
SEO

How to Create a Foundation of Enterprise SEO

How to Create a Foundation of Enterprise SEO

Here are eight essential components that can help an organization get started building and scaling enterprise SEO efforts.

  • 2.2K Reads
5 Actionable Reports from the New Google Search Console
SEO · Tools

5 Actionable Reports from the New Google Search Console

5 Actionable Reports from the New Google Search Console

Here are five reports you can start looking at right away using the new Google Search Console.

  • 10K Reads
Subdomain vs. Subdirectory vs. ccTLD: Which Is Best
SEO · International Search

Subdomain vs. Subdirectory vs. ccTLD: Which Is Best

Subdomain vs. Subdirectory vs. ccTLD: Which Is Best

When making a decision of ccTLD vs. subdomain vs. subdirectory, your best choice is a subdirectory. Here’s why.

  • 31K Reads
18 Advanced Kickstarter SEO Tips & Tricks You Need to Know
SEO

18 Advanced Kickstarter SEO Tips & Tricks You Need to Know

18 Advanced Kickstarter SEO Tips & Tricks You Need to Know

Do you know what makes a successful Kickstarter campaign? Follow these tips and tricks for advanced Kickstarter SEO.

  • 8.6K Reads
An Introduction to International SEO
International Search

An Introduction to International SEO

An Introduction to International SEO

A winning international SEO strategy starts by focusing on the localized search user experience. Take these steps to succeed globally.

  • 5.8K Reads
An Important SEO Lesson From a Squandered Super Bowl Commercial
SEO

An Important SEO Lesson From a Squandered Super Bowl Commercial

An Important SEO Lesson From a Squandered Super Bowl Commercial

AT&T’s squandered Super Bowl commercial should serve as a stark reminder that in web marketing, everything counts.

  • 1.5K Reads
How Alt Tags can Hurt Your Business, Especially When Under the Legal Magnifying Glass
News

How Alt Tags can Hurt Your Business, Especially When Under the Legal Magnifying Glass

How Alt Tags can Hurt Your Business, Especially When Under the Legal Magnifying Glass

Some on-page SEO element may seem unimportant, but even as simple as image alt-tags can actually hurt your business.

  • 3.1K Reads
Baidu Dives into Indonesia After Pulling Out of Japan
News · SEO

Baidu Dives into Indonesia After Pulling Out of Japan

Baidu Dives into Indonesia After Pulling Out of Japan

Baidu, the dominant Chinese search engine, quietly pulled out of Japan. The exit from the market was so quiet, it took a full month for...

  • 1.2K Reads
Google Suggest is Now Smarter… Sometimes
News

Google Suggest is Now Smarter… Sometimes

Google Suggest is Now Smarter… Sometimes

Sometime last year, Google launched a feature that incorporates knowledge graph data into Google suggest. It would be fantastic…. if only it worked.

  • 897 Reads
International Search Engines Gaining in the US: SEO For Domestic Audiences
International Search

International Search Engines Gaining in the US: SEO For Domestic Audiences

International Search Engines Gaining in the US: SEO For Domestic Audiences

Baidu is listed at #22 which puts it ahead of many of the world’s most popular sites, including Imgur.com (24) Aol.com (25), and even Pinterest...

  • 2.9K Reads
Baidu is Now a Mobile First Search Engine
International Search

Baidu is Now a Mobile First Search Engine

Baidu is Now a Mobile First Search Engine

On October 29th, Baidu, China’s largest search engine, announced their Q3 earnings. In their earnings report, they declared that they had a “very strong quarter,”...

  • 1.2K Reads
Google Updates “Right to Be Forgotten” Notification
News

Google Updates “Right to Be Forgotten” Notification

Google Updates “Right to Be Forgotten” Notification

In late May, the European Court of Justice ruled that Google is required to remove results deemed to be “irrelevant” and “outdated.” In order to...

  • 861 Reads
Baidu Reveals Baidu Eye: Its Version of Google Glass #Wearables
SEO · International Search

Baidu Reveals Baidu Eye: Its Version of Google Glass #Wearables

Baidu Reveals Baidu Eye: Its Version of Google Glass #Wearables

Chinese search engine Baidu is launching a wearable headset very similar to Google Glass that they are calling Baidu Eye. The company showed off the new device,...

  • 1.2K Reads
Baidu Expanded into Brazil: Why It’s a Great Decision & What it Means for the Future
International Search

Baidu Expanded into Brazil: Why It’s a Great Decision & What it Means for the Future

Baidu Expanded into Brazil: Why It’s a Great Decision & What it Means for the Future

Last month Baidu, the dominant search engine in China, announced they launched a Portuguese version of their search engine in Brazil. (You might notice they have...

  • 2.8K Reads
Neglecting Global SEO is Like Only Optimizing for Bing
International Search

Neglecting Global SEO is Like Only Optimizing for Bing

Neglecting Global SEO is Like Only Optimizing for Bing

Introduction: This post is primarily targeted to marketers in the US and other English-speaking countries. Those of you that hail from other locales may be more...

  • 1.3K Reads
Multilingual SEO: It’s Actually a Pretty Big Challenge for Google to Determine the Language of a Query
SEO

Multilingual SEO: It’s Actually a Pretty Big Challenge for Google to Determine the Language of a Query

Multilingual SEO: It’s Actually a Pretty Big Challenge for Google to Determine the Language of a Query

There are many words which are spelled the same but have different meanings based on language and location.  A very simple example is the word...

  • 5.0K Reads
International Rank Checking: Four Ways To Get Results for Free
International Search

International Rank Checking: Four Ways To Get Results for Free

International Rank Checking: Four Ways To Get Results for Free

There are countless posts published on SEO blogs declaring search engine rank checking is dead, and ranking reports should no longer be shared as a...

  • 9.6K Reads